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University of Applied Sciences Eastern Switzerland

Switzerland

Applied Sciences

Tourism

BSc Tourism

3 years

€3350 pa

Programme profile

The continued growth of the tourism industry worldwide is placing increasingly sophisticated demands on management at virtually every level of tourism-oriented businesses, calling for professional and academic qualifications which are viable in an increasingly competitive international setting.

During the first two semesters, general international business administration subjects and issues are dealt with, whereas semesters three through six are dedicated to equally international tourism-related subjects and the chosen major: Tourism Marketing Management; Leisure Industry; Transportation; Sports Management ; Sustainable Tourism Management.

Programme content

Year 1: Applied I.T.; Communication; Contract & Company Law; Presentation Techniques; Marketing; Financial Management in Tourism; Applied Statistics; Organisation & HR; Finance & Accounting; Maths; Production & Processes; Macroeconomics; Decision Making; Strategic Management; Microeconomics; Enterprise & Environment; Research Methods; Foreign Language

Year 2: Service Management; Transport & Logistics; Intercultural Management; eTourism; Cultural Studies/Art; Consumer Behaviour; Project Management; Business Etiquette; Tourism Marketing; Tourism & Leisure Products; HRM; Tourism & Sustainability; Social Research; Psychology; Sociology; Tourism Law; Foreign Language

Year 3: Major [see above]; International Economics; Destination Management; International Business; Landscape Architecture; Entrepreneurship in Tourism; 2-3 Minors from: Leisure Industry, Product Development, Sports Event Management, Sustainable Tourism, Insights into Transportation, Hospitality Management, Real Estate Development in Tourism, Leadership, Media & PR; Foreign Language

Progression

The university offers a related Masters programme, taught through English, in the following area:

- Business Administration: Tourism

Entry Requirements

General Certificate of Education (with examination in 8 subjects where at least 3 are A-levels. Subjects required usually include English, a Second language, Mathematics, a Natural Science subject (biology, chemistry or physics) and a Humanities or Social Sciences subject (e.g. geography, history or economics/law)

Leaving Certificate showing at least 6 subjects of which at least 2 Higher Level subjects (at least Grade C3), other subjects at least Grade D3. Subjects required usually include English, a Second language, Mathematics, a Natural Science subject (biology, chemistry or physics) and a Humanities or Social Sciences subject (e.g. geography, history or economics/law)

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12 months documented work experience

Note: "Each application is evaluated on its own merit. In exceptional cases, a given entry requirement as specified above may be waived"

01 October

30 April